Major Training Agency Launches Universal Retailer Promotion

SIMPLE GIVEAWAY TO DRIVE TRAFFIC TO ALL RETAILERS

In an effort to increase Dive Center’s walk in traffic and create an opportunity for retailers to present product, travel and services to their diving consumers face to face, Scuba Diving International ™ (SDI) and Technical Diving International ™ (TDI) have unveiled this simple yet effective retailer traffic and business building promotion.

Divers will be asked to visit www.tdisdi.com/freewraps and simply fill out some very basic information about themselves as well as their favorite local Dive Center. As a special thanks for their commitment and dedication to the recreation of diving SDI/TDI will in turn send two FREE NITROX TANK WRAPS to the diver’s favorite facility.

The offer is truly FREE; there is no shipping, no handling or any fees applied. The consumer is asked to please allow 2-3 weeks for delivery to permit the anticipated volume of orders to be met.

The Retailer then has the opportunity to receive an “additional visit” from the dive consumer when they stop in to get their FREE NITROX TANK WRAPS!
This promotion IS OPEN TO ALL DIVE INDUSTRY RETAILERS (to receive consumer traffic) in a gesture of unity and dedication to the industry, as well as ALL DIVE CONSUMERS (to receive FREE Nitrox Tank Bands). Cris Merz National Sales Manager had this to say about the promotion, “It is a pleasure to be able to give something back to the diving public, after all this is a $14 value excluding any other related fees and it is absolutely FREE”. When questioned about the “wisdom” of making this available to ALL RETAILERS Merz further added, “A rising tide raises all ships, if we can do a small gesture that will better the retail environment then ultimately we all win”
Retailers can choose to participate absolutely FREE by helping spread the word via their blogs, store Newsletters and store signage by directing divers to www.tdisdi.com/freewraps giving the Retailer yet another opportunity to communicate with his/her customer. It is an easy way for any Retailer to take ownership of this promotion and capitalize on the good will that goes hand in hand with FREE!

For information about Scuba Diving International or Technical Diving International, contact International Training at (207) 729-4201 or b y visiting their website at www.tdisdi.com. Scuba Diving International™ (SDI) is the sport diving certification branch of the world’s largest technical diving agency, Technical Diving International™ (TDI). Also included in our family of training solutions is Emergency Response Diving International™ (ERDI), the only global public safety certification agency.


Others follow… SDI, TDI, ERDI leads

2008 issue of Diving Almanac and Yearbook (D.A.Y.)

The 2008 issue of Diving Almanac and Yearbook (D.A.Y.) and Diving Pioneers & Innovators: A Series of In-Depth Interviews are two great new diving books available to International Training members.

“Diving Almanac and Yearbook is the definitive general reference books on diving, and I have had a copy on my desk since the inaugural issue in 2006,” said Steve Lewis.

Lewis, director of product development for International Training explained that D.A.Y. has sections on diving history, world records, a who’s who of diving, statistics, listings of dive sites by country and much more an easy-to-read, illustrated 616-page format. “For anyone even remotely interested in knowing a little more about diving and the dive industry,” he said. “This is the best desktop reference I know of.”

The second publication is Bret Gilliam’s lavishly illustrated coffee-table book on diving’s history. It features a foreword by Stan Waterman, and takes readers through a series of lively and insightful interviews with the likes of Bob Ballard, Peter Benchley, Dick Bonin, Ernie Brooks, John Chatterton, Mike deGruy, Al Giddings, Howard Hall, Michele Hall, Bob Hollis, Paul Humann, Greg MacGillivray, Bev Morgan, Chuck Nicklin, Ron & Valerie Taylor, Zale Parry, Wes Skiles, Stan Waterman, and Bret himself.

“The book is worth owning for its beautiful, full-color photographs alone,” explained Lewis. “But in Bret’s usual style and flair the text is written with wit and insight, making it the perfect special present and an exciting read for anyone who dives, but most especially anyone with an interest in the history of underwater image making from the early days of scuba to the present.”

International Training has worked out exclusive distribution agreements with Porbeagle Press, publisher of D.A.Y. and with New World Press and Bret Gilliam for Diving Pioneers & Innovators: A Series of In-Depth Interviews.

Contact Headquarters to order copies for your customers now at 1-888-7778-9073 or worldhq@tdisdi.com. Or contact your local International Training representative to place your pre-holiday order.

To find out more about International Training’s innovative educational programs, and other dive business opportunities visit www.tdisdi.com

Scuba Diving International (SDI) is the sport diving certification branch of the world’s largest technical diving agency, Technical Diving International (TDI). Also included is Emergency Response Diving International (ERDI), the only global public safety certification agency.

Material posted and distributed through DiveNewswire