GoPro Strengthens Entire New realease of GoPro CineForm Studio

GoPro's CineForm Studio line of editing tools makes it easy to create professional quality clips from your GoPro®  ontent or prep for more advanced editing with Adobe Premier, Final Cut Pro, Sony Vegas, etc. 

From simple adjustments like slow motion control and clip trimming to more advanced color correction and 3D editing, CineForm Studio is a powerful tool for all GoPro® content creators.

CineForm Studio features:

• Keep your GoPro® cameras and BacPacs current with the latest software updates
• Easy playback and trimming of your GoPro® video clips
• Frame rate adjustment for slow motion
• Quickly create videos from your timelapse photos
• Convert GoPro® H.264 MP4s into editor friendly CineForm AVI or MOV files
• Apply real-time, non-destructive image adjustments that don't require re-rendering as changes are applied.
• Adjust video white balance, exposure, contrast, saturation and framing
• Support for ProTune and push-button color presets
• Process and adjust videos captured with the GoPro's 3D HERO System
• Export MP4/MOV for web sharing, including pre-formatted 3D content for YouTube and 3D TVs
• Preview 3D content on supported 3D monitors and TVs
• Support for other H.264 MOV/MP4 sources such as Canon and Nikon DSLRs

GoPro has a new version of its CineForm Studio lineup that it hopes will help build a bridge between professional video pros and the enthusiasts who use its rugged US$300 HD cameras. 

With the newest revisions, the free version of CineForm Studio adds features like support for H.264 footage from non-GoPro cameras using an MOV or MP4 wrapper (this works in 2D only; 3D is only enabled for GoPro  ameras in the free version) and automatic recognition of 3D formats for YouTube uploads.

The US$299 "Premium" version adds all of the functionality from CineForm's First Light color-correction application plus support for a much wider range of video cameras, including 3D modes, and the $999 "Professional" version expands support for pro stereo rigs by adding independent eye control to the mix.

Cinematographers might remember CineForm as a key player in early HD acquisition, as cheaper HDV cameras that recorded to MiniDV tapes were commonly used by shooters as a bridge from SD to HD work, totally frustrating editors whose gear wasn't able to handle the new, highly compressed video format. Plenty has happened since then.

CineForm developed a robust lineup that included color-correction and 3D image-manipulation tools before being snatched up by GoPro, which got to know the company when it used Neo3D to cut together a stereoscopic demo shot with HD HERO cameras for NAB 2010. But CineForm's David Newman, now GoPro's  senior director of software engineering, told StudioDaily that what CineForm does really hasn't changed that much.

"In the early days of HD, we at CineForm were trying to solve what was not being currently serviced by Avid, Adobe and Apple, providing a solution that would allow independent filmmakers to produce content with the cameras they had, even though they had to wait some time for their NLE to add native support," Newman said. "The funny thing is, we continue to deal with next-generation cameras. For the new single-body cameras that shoot MVC [Multiview Video Coding] 3D, we can transform that into CineForm 3D, which works in any NLE. You have an editor, you have a new camera, and you need a way to marry those together. That's where CineForm comes in."

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